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Gisele Bundchen Is The New Face Of Chanel No 5 *Video*

#6923953 Model Gisele Bundchen and husband Tom Brady attend Rio de Janeiro's biggest and most popular celebration in Brazil the Rio de Janeiro Carnival in Rio de Janeiro, Brazil on March 06, 2011  Fame Pictures, Inc - Santa Monica, CA, USA - +1 (310) 395-0500

Not content to just be the face of Chanel’s beauty line, former Victoria’s Secret angel, Gisele Bundchen, is taking on the role of Chanel No 5 spokeswoman. Tom Brady’s wife is taking the job away from Brad Pitt, thank g-d. That ad campaign was a joke. If you do not remember laughing at Brad trying to wax philosophical about life in black and white you’re not alone.

WWD reports that Baz Luhrmann (The Great Gatsby, Moulin Rouge) is directing the spot again. Baz directed the Chanel No 5 Fashion Film with Nicole Kidman in 2004.

Chanel has turned to director Baz Luhrmann to call the shots for its upcoming Chanel No.5 ad campaign, featuring Gisele Bündchen. The duo were said to be shooting in the Hamptons’ town of Sagaponack, N.Y., Wednesday and the filming is expected to continue in New York City. This is a repeat performance for Luhrmann, who directed the 2004 campaign for the fragrance with Nicole Kidman. Bündchen is also a familiar face with the company — she appears in Chanel’s Les Beiges ads. She was chosen for her “natural beauty and modern femininity,” according to the company.

Modern femininity? Ok, sure. Why not. She does give great pose. If nothing else, she at least bumps smelly goat Brad from his misguided post as Chanel No 5 poster boy.

Considering her ease with near nudity, I wonder if the new fashion film will be less glamorous gowns from Baz and more Gisele Bundchen naked on a beach in Cannes?

Image via Fame Pictures
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  1. Wow Gisele Bundchen deserves to be the new face of chanel no. 5.

  2. She is pretty but it would be great to get a fresh face.

    • Yeah. That or someone who’s a classic, older beauty. Like Helen Mirren.

  3. She’s a pretty girl, but she’s not pretty enough to be the face of anything

  4. Call me crazy, but I’m just not impressed

  5. Not a huge Gisele fan at all, at least we could laugh at Brad.

    • Hahah. I was just thinking she’s a better choice than Brad!